About me
Life enthusiast, passionate about the intricacies of politics, the beauty of sociology, and the depth of art. Yet, for more than a decade, my focus has been on the dynamic world of Marketing and Digital. In this ever-evolving landscape, I've honed my expertise in Programmatic Advertising. I specialize in forging connections between premium supply and exclusive demand, navigating the complexities of the digital advertising ecosystem. With a strong track record in the industry, I orchestrate partnerships on both the buy and sell sides, collaborating with diverse stakeholders in the programmatic space, from SSPs and DSPs to Exchanges, Mediation Platforms, and Publishers. Over the years, I've had the privilege of leading dynamic teams, overseeing relationships with over 400 clients worldwide, and orchestrating strategies across a spectrum of environments and formats, from Desktop and Mobile to In-App and CTV. My canvas spans Agencies, Advertisers, App Developers, Ad Networks, and Media Buyers. Beyond my professional journey, I'm committed to fostering knowledge and connections. I co-organized events at Performance Marketing Barcelona Meetup, leveraging my passion for marketing to create valuable networking opportunities in the city. In the ever-evolving landscape of digital marketing, I thrive on innovation, growth, and building meaningful partnerships that drive success.